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We at DE RENÉ truly believe in and are committed to safe-guarding and preserving the privacy of our visitors. This Privacy Policy explains how we handle or what happens to the information provided by you to us or that we collect when you visit our website. We request and expect you to take out time and go through this policy along with the “Terms & Conditions” and our all other policies for a complete and thorough understanding of the rules governing the Services and use of the website This Privacy Policy applies to the use of the Services (as defined below), including by customers and other persons. Except as otherwise indicated, customers and other persons using the services are individually and collectively referred to as “you”, “your” or “Customer”, and De René Inc. and its subsidiaries and affiliates are referred to as, "De René", "we", "us" and "our."

The website hosted at (“Site”), our mobile application(s), our blog(s), and any other website(s) owned and/or operated by De René Inc. (including any of its subsidiaries or corporate affiliates, collectively, "De René," or "We" or "Us" or "Our" or “De René”) and any of its associated web pages (collectively, our “Services”), are committed to implementing stringent policies and procedures designed to protect your privacy and security, in addition to providing you with the inspirational and holistic online experience.

We update our Privacy Policy from time to time, so please review this policy at regular intervals.


The information about you (Personal Information) is categorized as follows:

(a) Personally Identifiable Information: Information provided by you when you register for any or all of our services, which may include, but are not limited to: Information about your personal identity such as gender, marital status, age, preferences, likes and dislikes etc; your financial information such as your banking details and any information relating to your income and lifestyle levels; and your contact details such as your physical addresses, postal addresses, telephone and fax numbers and the like. In the case you choose to sign in through any third party site such as Facebook or any other aligned services (if so opted by you), publicly available information of your friends, their likes and dislikes, etc. (b) Payment and Account Information: Your account history with us including (without limitation) all billing information and communications, payment history etc. We maintain this in encrypted form on secure servers. (c) Service Usage: Information about your navigation using our Services, for example the URLs of websites, which you visit and from which you request downloads. (d) Log information: Information such as your web request, IP address, browser type, browser language, date and time of request. This information is collected to help us (i) better understand, improve and modify the Services, (ii) better understand how the Services are used and experienced, and (iii) better understand how we can enhance your and/or others overall experience on one or more of the Services, including providing advertising and other information that is relevant to you. (e) Transactional Information: Transactional history (other than banking details) about your e-commerce activities. (f) Correspondence Information: Content, information about your correspondents, and the destination/origin of communications between you and any other person using our Services, which include email communications, blog, chat room and discussion board communications, instant message communications, experts forum communications, fax-mail communications, membership of mailing lists etc. (g) User IDs: Your usernames, passwords, email addresses and other security-related information used by you in relation to our Services. (h) Stored Information: Data either created by you or by a third party and which you wish to store on our servers such as image files, documents etc. (i) Cookies: When you visit our Services, we may send a small file to your computer (a “cookie”) which is stored there so that we can recognize your computer as a unique machine the next time you visit the Services, and which also enables us to, among other things, to tailor the Services to your’s and other users’ needs. You can choose to decline any cookies or delete the cookies, however, please note that by declining cookies, certain functionalities of the Services will not be available to you, including that you will not be able to establish a shopping cart session or make a purchase online through the Services. Additionally, some of our third-party service providers working on our behalf may also utilize their own cookies. We only collect your Personal Information to conduct our business and to enable us to deliver and improve our Services. We do not for any reason whatsoever sell your Personal Information to any third party or otherwise trade on it.

We will only disclose your Personal Information in accordance with this Privacy Policy. If we want to use it for any other purpose, we will obtain your prior written consent. If you refuse to submit personal information asked for to us, then we will unfortunately not be in a position to provide the Services to you. Any of your information which you provide when you use certain Services and are to an open, public environment or forum including (without limitation) any blog, community or discussion board, is not confidential, does not constitute Personal Information, and is not subject to protection under Privacy Policy. Since such public environments are accessible by third parties, it is possible that third parties may collect and collate and use such information for their own purposes. You should accordingly be careful when deciding to share any of your Personal Information in such public environments. Information, which is disclosed publicly, is also shared with our affiliates, third party service providers, sponsors of competitions etc. unless expressly stated otherwise. We are not liable to you or any third party, whomsoever for any damages that you or any third party may suffer how-so-ever arising from your disclosure of Personal Information in any public environment. You accordingly disclose information in a public environment at your own risk.

Advertising: We may partner with third party ad network(s) to either display advertising on our Services or to manage our advertising on other Web sites. Our ad network partner may use cookies and/or Web beacons etc. to collect non-personally identifiable information about your activities on our Services and other Web sites to provide you targeted advertising based upon your interests. If you do not wish to have this information used for the purposes of serving you targeted ads, you may opt-out anytime by clicking here. Please note this does not opt you out of being served advertising, and you will continue to receive generic ads.

De Rene promises that we will not sell or rent your personal information to third parties for their marketing purposes without your explicit consent.

We may however at intervals reveal general statistical information about our Web site and visitors in the following manner.

Personal Information: We may share the Personal Information we collect from you only with your consent, as otherwise outlined in this Privacy Policy, or under the following circumstances:

User-Requested Services and Information: For information, features, products and services offered and/or provided by the Services, the information you submit is used by us to provide the information, feature, product or service you've requested, including being used for internal purposes such as tracking your order, analyzing your preferences, and noting trends and statistics. We may also share this information with others, but Personal Information will be shared by us only to fulfill your request or to facilitate your use of the information, features, products or services, or as otherwise outlined in this Privacy Policy. When sharing Personal Information in such a manner, we may also share your Internet Protocol (IP) address. In addition, we may use and share any registration information that you submit as described in the “Registration Information” section below.

- We may use third parties (1) to perform supporting functions for the various tools, functionality, information, products and services offered on or through our Services on our behalf, (2) to perform or support various tasks or initiatives necessary to the business of, or related to operating or improving, the Services or (3) to assist us in testing, maintaining or improving the features, content or effectiveness of the Services or in performing research or development. These service providers (for example, credit card processing companies to bill you for goods purchased on the Services, email service providers to send out emails on our behalf, etc.) may be permitted to receive and use information collected from you or for internal purposes on an aggregated and/or anonymous basis (where you cannot be personally identified), but will not be authorized by us to use Personal Information for any other purpose other than in connection with performing the support functions for De René or such other tasks, initiatives or assistance for De René.

User-Initiated Communication: From time to time, portions of the Service(s) may enable you to send email and other types of messages to us and to participate in blogs and other discussion groups. All such emails, comments and messages, and all such postings to blogs and/or discussion groups, become our property once you submit them (please see our Terms for more details on this). Your Internet Protocol (IP) address may be included in any email that you send, whether to us or to third parties. Whenever you choose to initiate these kinds of communication with us, or anyone else, you may be contacted in return. Our Services and blogs are open to the public, and, therefore, your postings can be seen by anyone and are therefore not protected by us or any other entity in any manner. You are requested and expected to exercise your own discretion when deciding whether and what to post and whom to contact. We reserve the right, in our sole discretion, to edit or delete or deal with any postings from our Services, blogs, and discussion groups. However such reservation of rights shall not under any circumstances require or obligate us to conduct such edits or deletions, nor shall it cause us or render to be liable for any such edits or deletions. For requesting removal of your personal information from our blog or community forum, please contact us at In certain instances, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so with reasons for such inability, if possible.

Exception to Privacy Policy: We may be required by law or otherwise to, intercept, disclose, or monitor  Personal Information to : (1) comply with legal requests and processes; (2) enforce the Terms for the applicable Services; (3) identify, contact or bring legal action against persons or entities who are or we believe have caused or might cause injury to us or a third party; (4) defend or respond to claims brought or threatened against De René and its parent, subsidiaries, affiliates, third-parties and their respective officers, directors, agents, and employees suppliers or service providers, users of the Services or others; or (5) otherwise protect or assert the rights, property, interests or personal safety of De René and its parent, subsidiaries, affiliates, third-parties and their respective officers, directors, agents, and employees, suppliers or service providers, users of the Services or others. Any such release decisions may be made by us in our sole discretion and will be done in the manner prescribed by law.

Record Keeping: It may be necessary for De René to keep records of certain Personal Information you have provided to us or which we have obtained from you in accordance with this Privacy Policy for business purposes, including but not limited to for internal accounting and administration, to supply you with information about your account, to respond to inquiries, to enhance customer service and product options, to improve product performance, promotions, and special offers where you voluntarily supplied your personal details, to administer sales records, to provide information about us, our products, services and special offers, and to analyze usage on our Services.

Business or Asset transfers/restructuring: We intend and plan to develop our business by, but not limited to, mergers, acquisitions, demergers, restricting etc and in doing so may choose or have to to buy or sell or transfer or as the case may be, our business or related assets. Personal Information and other information we collect from you is generally one of such asset acquired or transferred in such transactions.

Registration Information: The Personal Information you provide when you become a registered user of and create an account on one of the Services, is used primarily to provide the information, features, products and/or services you purchase or request, to help us customize or enhance your or others’ online experience, and to increase the convenience of accessing new or existing tools, products and services on the Services. If applicable, this Personal Information may also be shared among the Services to make use of the Services more convenient by, for example, restricting the number of times you have to register with us. Your email address serves as a unique identifier in our record system, and together with your password, is designed to help us prevent unauthorized access to information you choose to store on the Services. The data you give us about your personal preferences and demographics (e.g., your age, ZIP code, or the like) may be used to help us offer tailored content, products, and services that we believe will be of interest to you. In addition, we may share this information, in aggregate or other protected forms (see the section entitled “Information We Collect From you: Personal Information,” above) or under confidentiality terms, with our current and/or future service providers so that either they or us can present and deliver products, functionality and services to you more effectively.

Promotions and Marketing: Unless you specify that you'd prefer not to hear from us, if you provide your email address to us (whether on the Services or on a third party Web site) for promotional or other purposes at the time of registration or otherwise, we may use this to contact you for promotional or other purposes. You may have these communications terminated and opt out at any time by clicking on the “Unsubscribe” link contained in any promotional email or contacting us at If applicable, please be aware that opting out on one of our Services does not opt you out from any of our other Services unless that option is specifically provided. Please note that despite unsubscribing from such communications, De René may still contact you in relation to your order(s), purchase(s) or any issues relating any business you conduct with De René. Please note that in certain instances, your name and/or email address may have been provided to us through our friend referral program. In this case, we may contact you via a one-time email. We store this information for the purpose of sending this one-time email and other internal purposes, including but not limited to tracking the success of our referral program. You may contact us at to request that we remove your information from our database.

Internet Protocol (IP) Address: When sharing Personal Information in accordance with this Privacy Policy, we may also share your Internet Protocol (IP) address.

Forgot Your Password: If you forget your password for any registered area of the Services, we have an automated password recovery system, which can be accessed by following these steps: (1) click on “My Account” in the top left corner of the Services and choose “Register/ Sign In”; (2) click “I forgot my password” in the “Sign In” section; (3) enter the email address you used to register previously; (4) you will receive an email titled “De René Password Assistance” at the email address you entered; (5) click on the link included in the email, which will bring up a secure web page which allows you to reset your password.

Non-personal Information:

Automatically Gathered Information: Information that is automatically gathered, including through the use of cookies (as defined above), may be shared among the Services, if applicable. It may also be shared with other third parties, including service providers and others, so that we may better understand how the Services are used, to enhance the overall experience on the Services, and otherwise in connection with our operation of the Services and conducting related business. When such information is shared with third parties, the third party is contractually restricted from using such Personal Information for any purpose other than in connection with the purpose for which it was shared by De René.

Social Media Features: Our Services include social media features, such as the Facebook “Like” button. These features may collect your IP address, which page you are visiting on our Services, and may set a cookie to enable the feature to function properly. Social media features on our Services are either hosted by a third party or directly on our Services. Your interactions with these features are governed by the respective privacy policy of the company providing such feature(s).


To view, edit or delete the Personal Information that you submitted on the Services during registration, the purchase of a product or service, or otherwise, please follow these steps: (1) click “My Account” in the top left corner of the Services and choose “Register/ Sign In”; (2) fill out the “Email” and “Password” fields in the “Sign In” section, then click “Sign In”; and (3) You will then be able to modify your account settings, including your email address and/or password related to this account, addresses and credit card information (if any).

If you would like us to no longer use or share Personal Information we may gather from you to market information to you, with our agents, affiliates or other service providers, please send a request to

Kindly note that archival or backup copies of Personal Information will not cease to exist and De René shall not be liable for any problems in this editing process.

Please keep in mind that any change you request regarding Personal Information may adversely affect or otherwise change the availability, deliverability or quality for you of information, features, products or services in which you are interested or your experience on or relating to the Services.

We will retain and use your information as may be necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.


Whenever Personal Information is stored on our computers (for whatever period), that information is secured and protected from unauthorized access or use by way of passwords or other generally acceptable industry-acknowledged ways and means. In addition, our computers/servers that store this information are located behind a firewall. Due to sensitivity of certain Personal Information (such as credit card data), we take special care to keep it secure. We will only electronically transmit or ask for this information over secure Internet connections using VPN (Virtual Private Network) encryption, which is generally an accepted standard for online security, and security keys. 

We appreciate your help and suggestions in safeguarding the integrity of your own and others' privacy. We hope you'll use common sense whenever you disclose Personal Information over the Internet. We expect, request and encourage you to inform us immediately if you suspect that Personal Information you share with us is being used in any way contrary to this Privacy Policy. Finally as is common knowledge to all and sundry, no data transmission over the Internet nor any storage of information on servers or other media can be guaranteed or made to be 100% secure; and while we strive hard to protect Personal Information, as outlined in this Privacy Policy, we certain cannot promise, guarantee or warrant the complete security of information. To contact us, please send an email to


Kindly be informed that our Services link to other Web sites that may collect personally identifiable information about you. This Privacy Policy applies only to the Services, and we are not responsible in any manner whatsoever for the privacy practices, nor the content, associated with any linked Web sites. You should accordingly refer to the privacy policies and statements etc. of such other Web sites or contact the respective Webmasters of those Web sites to obtain information regarding their information collection, security, use and disclosure policies.


This Privacy Policy is effective as of the date first written above. We reserve the right to update, change, modify or otherwise alter this Privacy Policy at any time. If any material changes are made to this Privacy Policy, De Rene may choosenotify you by posting the revised Privacy Policy on the Services or notifying you through the Services. ANY ACCESS OR USE OF THE SERVICES BY YOU AFTER THE CHANGES GO INTO EFFECT- PRIVACY POLICY. Accordingly, we request and expect you to periodically review this Privacy Policy and the Services in order to keep apprised of our current privacy practices. If you do not want to be bound by this Privacy Policy, do not use or access any part of the Services or the Site.


If you have concerns about this Privacy Policy or our privacy practices in general, contact us at:
De René Inc.
Road No. 42, Building No. 57, West Punjabi Bagh
New Delhi 110026